CONTACT

LOVE CYCLIST is a Japanese media that tells road and gravel cycling through the lens of style. Since 2016, we have documented bikes, apparel, roads, and the life built around riding, looking beyond spec comparisons to the question of why we choose what we choose.

Our readers are cyclists who choose products for the world they represent, not for the numbers on a spec sheet. Together with brands, we create the words and images that reach them.

SERVICES

Brand storytelling (features / interviews / conversations) We translate the thinking behind a product into the context of Japanese cyclists. Not a repost of your press release, but an editorial answer to the question of why your brand should be talked about now.

Visual production (stills / films / short-form video) From concept, locations, and casting through to shooting and editing, we produce end to end from our base in Tokyo. Photography that holds the reality of the ride and the aesthetics of fashion in a single frame is what we do best. All assets can be used across your global and local channels.

Communication design for the Japanese market Launch planning, content strategy, and bilingual publishing for overseas brands entering Japan. We design communication attuned to the temperature of Japanese cycling culture, grounded in what we know firsthand from running a media within it.

Ongoing partnerships Rather than one-off sponsored articles, we welcome relationships that build a brand’s story across seasons.